'C-suite' Technical Leadership and Business Design as a Service


My process, tried and tested on over 100 startups, provides a way to uncover the true value of your idea to potential customers. I’ll help you thoroughly investigate your proposition and create a business model that gives you a fighting chance of not just surviving but thriving.


I’ll make sure that you spend your time and money well and avoid many of the mistakes that can kill a fledgling business. Using hypothesis-driven development to build experiments and prototypes I’ll craft a plan and create a team to make your unique offering fit perfectly with your niche market so you can start making money.


Once you are up and running I can help you grow in an effective and cost-efficient way. To move from prototype to a product that can serve the full potential of your market. To build a firm foundation without waste that eliminates bottlenecks and unlocks the power of your offering.